Share your “change” with any of the 1,000,000+ registered charities, or divide your donations among a portfolio of cause-specific organizations from within the comfort of your Giving Account.
Charitable giving has been relatively flat, just 2% of GDP since 1970. Yet, the demand for charitable services has increased dramatically over the past 10 years. For example, there has been a 60% increase in the number of public charities established during that period. These new charities range in size, sophistication and sector served. Yet, they all compete for the same fixed pool of contributions.
Change the World looks to refine the US funding dynamics by expanding the funding pool and by implementing a simple mechanism where donors can select causes to support and explore charities that resonate with them.
Small charities cannot compete with the 15 largest American charities that gather 85% of all charitable donations in the US. Small charities cannot fund sophisticated marketing campaigns, use social media to its fullest extent or use scarce resources on development directors or fundraising. Change the World hopes to transform this status quo. Change the World will provide donors, longstanding and new, the opportunity to support not only the largest charities, but also to give to smaller organizations.